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Updates from Hwy52 Digital as well as important industry information to help your digital marketing effort.
Keith McCartan

Notes from Google Engage Toronto - Why Search Matters

I attended an event in Toronto recently that was hosted by Google Canada to kick start the recently launched "Google Engage for Agencies" program. The Engage for Agencies program is new and its purpose is to provide training and support for agencies (like us) that help businesses with their AdWords efforts.

The event was first class and featured a keynote presentation by Chris O'Neil, director of Google Canada, as well as presentations, training and Q & A by other "Googlers" from the AdWords division.

Here is some information from the event you might find interesting.

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